Using Effective Promotions Essay Example | Topics and Well Written Essays - 500 words

Using Effective Promotions - Essay Example It was also a good advert as it alerted consumers that Nike offered free shipping on some orders. Therefore, it encouraged consumers who could not visit a Nike outlet, due to varying reasons, and are not members, to order the products online. Consequent to this, the advertiser has to communicate the intended message, which informed consumers of the possibility of online purchasing. Online purchases contribute to the increase of the sales of the company, which makes the advert significant to the company. Informing people about the free returns for members also made this a good advert, because, it motivated online purchasers to order for the goods they needed without worrying that the goods may be in bad condition. Therefore, the advertiser has to communicate about the free return service offered to members of the community, if the delivered products fell short of their expectations. The advert was also good as it drew more customers to join the Nike community, and it promoted the loya lty of consumers to the organization. Such offers also help in shifting the attention of the consumers from the price of the products to the services offered, which gives Nike an opportunity to create good relations with its customers. Conclusively, the discussed advertisements allowed the advertiser to achieve increased sales of the products. The seller gets to advertise to the consumers at a personal level, through the social media, which reached a wider group of people. This boosted the competitiveness of the company.

The Dust Bowl Research Paper Example | Topics and Well Written Essays - 2500 words

The Dust Bowl - Research Paper Example Egan describes it â€Å"as if a curtain were being drawn across a vast stage at world’s end.†1 Much of Egan’s prose has this biblical tinge to it, and it strikes the proper tone for a disaster that seemed like a foretaste of Doomsday. A catastrophic symbiosis occurred. The region’s residents suffered crippling economic and personal privation from which most never recovered; similarly, the region sustained a devastating physical transformation from which it has never fully recovered. And there is irony of biblical proportions at work here, in that the people who endured such abject misery were the same ones who were responsible for the most spectacular climactic shift in American history. The land that farmers so freely exploited was part of an exquisitely delicate eco-system. The pristine grasslands which massive herds of buffalo had kept in check created a root system that held fine, fertile soil in place. When the buffalo were exterminated, the plains Indians whose subsistence depended on them moved further west, leaving only white settlers concerned with profiting from the richness of the land. That meant clearing away the grasses. When the Depression hit and wheat prices fell, farmers were forced to increase their yields, clearing more and more grass in order to do so. Millions of tons of dust were picked up by the highest winds in the United States, rendering bare survival problematic. Farmers found themselves incapable of adjusting to the situation, and agricultural profitability in the region suffered. â€Å"During the Depression and through at least the 1950s, there was limited relative adjustment of farmland away from activities that became relatively less productive in more –eroded areas.†2 In the more-eroded counties, attempts at agricultural adjustment resulted in a recovery of less than 25 percent of initial losses.3 One of the most remarkable aspects of the Dust Bowl, and which speaks to the sheer

Roles Of Women In The Fourth Gospel Religion Essay

Roles Of Women In The Fourth Gospel Religion Essay The voice of Raymond E. Brown concerning the Gospels, and especially the Fourth Gospel is an authoritative one. His bold and un-conventional opinions regarding the Gospels and Gospel studies have already made controversies chiefly among the conservative scholars. This article, Roles of Women in the Fourth Gospel is another study of Brown which touches a hot contemporary debate about the role of women in the Church and about the possibility of ordaining women to the priesthood. Though thirty six years have been passed after the publication of this article, still this is a contemporary debate in the Catholic Church, though the Magisterium has infallibly declared the impossibility of womens ordination since it is founded on the written Word of God, and from the beginning constantly preserved and applied in the tradition of the Church. Brown begins his article stating the possibility of different approaches concerning the biblical evidences in this particular debate. One approach that he mentions is a general discussion of first-century ecclesiology found in the NT texts. But he asks whether such evidence about the foundation of the Church and the institution of the sacramentsà ¢Ã¢â€š ¬Ã‚ ¦..is culturally conditioned? The second approach he points out is the discussion of the explicit texts that refer respectively to the equality and the subordination of women in society and cult. He bluntly states that he is not convinced of this discussion, since each text has a counter-text to support or deny. A third approach, that he wishes to follow is considering the general picture of women in the fourth Gospel, and in Johannine community. Before beginning the study he gives a general introduction to the Evangelist and his community. He highlights the peculiarity of the Johannine community, namely the importance given to t he following of Christ and obeying his word, rather than having special ecclesiastical charism from God. Brown starts his discussion saying that we do not have much information about church offices in the fourth Gospel, and about women in church offices. But he says the text of Martha serving at the table (diakonein) has a significance in the historical context (in the 90s) when such a service had been already become a ministry of an ordained person. Except for this one passage, Brown reminds, our discussion will be on the general position of women in the Johannine community. The story of the Samaritan woman is the first one to be discussed. Samaritan woman who perceives Jesus as Christ testifies this to others. The Evangelists comment that the Samaritan villagers believe because of the womans word (4,39. 42: dia ton logon pisteuein), says Brown, is noteworthy because it occurs again in the priestly prayer of Jesus for his disciples: I do not ask in behalf of these alone, but for those also who believe in Me through their word (17,20). Brown writes that the Evangelist can describe both a woman and disciples at he Last Supper as bearing witness to Jesus through preaching and thus bringing people to believe in him on the strength of their word. Then the author deals with the dialogue between Jesus and the disciples soon after the leaving of the Samaritan woman and just before the coming of the Samaritans to Jesus because of what the woman has told them. The important terms like apostellein, to sow, and to reap in this passage are clear proof of the real mis sionary function of the Samaritan woman, Brown states. The story explicates that the woman has sown the seed and thus prepared for the apostolic harvest. Chapter 20 is another example given by Brown to explain that the evangelist gives a quasi-apostolic role to a woman. Seeing the risen Christ is considered to be an integral part of the apostolate (1 Cor 9,1-2; Gal 1,11-16; 1 Cor 15,5; Lk 24,34). In the Fourth Gospel, it is a woman, Mary Magdalene who sees the risen Lord for the first time and is sent by the Lord himself to give the message to his brothers. Brown notes that what she proclaims is the standard apostolic announcement of the Resurrection: I have seen the Lord. She is the apostle to the apostles. In the story of Lazarus, Mary and Martha, the confession of Martha: You are the Christ, the Son of God (11,27) substitutes the supreme confession of Peter which is found in other gospels. Considering the place of women in Johannine patterns, Brown makes another interesting observation. He notes that discipleship is the primary Christian category for John, and the disciple par excellence is the Disciple whom Jesus loved. But in 11,5 we see Now Jesus loved Martha and her sister and Lazarus. Another proof is given from Chapter 20 again, where Mary Magdalene recognizes the voice of her master. In an allegorical parable (10,3-5) a disciple is like a sheep who recognizes the voice of its shepherd. Since the sheep are his own (twice in 11,3-5), it is clear that even woman can be in the same category of relationship to Jesus as the Twelve. The second part of the article is dedicated to another important woman in the fourth Gospel, who is none other than the mother of Jesus. After explaining the tradition behind the miracle at Cana in detail, Brown indicates that the evangelist understands the role of the mother in relation to discipleship. This point is clear from the second scene where she appears at the foot of the cross (19,25-27). There are two great symbolic figures whose personal names are never mentioned in the Gospel. The reason, says Brown, is that their primary (not sole) importance is in their symbolism for discipleship rather than in their historical careers. The women, in this Gospel, are first-class disciples by telling that Jesus loved Martha and Mary and that Mary Magdalene was one of his own sheep. The mother of Jesus is given a further important role. She shares with the Beloved Discipleship an equal plane as part of Jesus true family. Brown is sure, after researching the evidence of the fourth Gospel, that the Johannine community valued the following of Christ and there was no difference male and female in that. To end the article, Raymond Brown writes: but even John has left us with one curious note of incompleteness: the disciples, surprised at Jesus openness with a woman, still did not dare to ask him, What do you want of a woman? (4:27). That may well be a question whose time has come in the Church of Jesus Christ. The Magisterium has closed any discussion on the possibility of ordaining women. But this article of Raymond E. Brown convinces his readers that there is still possibility of a discussion about the role of women in the Church as real missionaries and apostles to testify the risen Lord to the whole world. I may end my overview of this article with the words of Brown which he puts in one of his footnotes: At a time when we are engaged in a necessary debate as to who among the baptized can be ordained to priesthood or bishopric, it may be useful to remind ourselves that it remains more important to be baptized than to be ordained, more important to be a Christian than to be a priest, bishop, or pope.

The Manifesto of the Communist Party Essay -- Politics Political

The Manifesto of the Communist Party Drafted in 1848 by Karl Marx and Frederick Engels, the â€Å"Manifesto of the Communist Party† outlines the views, tendencies, and aims of the communist party through the so-called philosophy of historical materialism (Distante). These views were expressed throughout four distinct sections of the â€Å"Manifesto of the Communist Party.† The first section describes the relationship between the bourgeois and the proletarians. The next section depicts the relationship between the proletarians and the communists. The third section of the document presents socialist and communist literature. The â€Å"Manifesto†¦Ã¢â‚¬  is ended with a section stating the position of the communists in relation to opposition parties. The first section begins with a brief history of the bourgeois in various societies. Marx shows that like earlier civilizations, the bourgeois, or modern capitalists and employers, has oppressed the proletarian class, or the working class of the society. Comparisons are made regarding ancient Rome as well as the middle ages with the modern bourgeois. Marx claims that the â€Å"modern bourgeois society that has sprouted from the ruins of feudal society [†¦.] It has but established new classes, new conditions of oppression (Marx).† During the feudal period, the feudal lords monopolized industry. As time progressed, this system was insufficient for the growing needs of the nation. A new manufacturing system took the place of the monopoly system and soon provided for the natural evolution of the capitalist class. Due to increased work and efficiency, the markets continued to grow to the point that even the manufacturing system was not sufficient. Industrial revol... ...tionary movement against the existing social and political order of things. In all these movements they bring to the front, as the leading question in each, the property question†¦Working men of all countries unite! (Marx)† Works Cited 1. Brians, Paul. Communist Manifesto Study Questions. http://www.wsu.edu:8080/~brians/hum_303/manifesto.html (19 Oct. 2001). 2. Distante, Patrick. Evolutionary Philosophy---the Late 19th Century. http://home.earthlink.net/~pdistan/howp_9.html (19 Oct. 2001) 3. Kuhn, Rick. The Communist Manifesto. http://www.anu.edu.au/polsci/marx/classics/manifesto.html (19 Oct. 2001). 4. Marx, Karl and Engels, Freidrich. The Manifesto of the Communist Party. (New York: Monthly Review Press, 1964) 5. Marxism Made Simple. http://www.marxism-made-simple.fsnet.co.uk/mainpage.htm (19 Oct 2001).

The Extraordinary Making of You

The three-part documentary series Countdown to Life: The Extraordinary Making of You, by Jonathan Renouf, Naomi Austin and Martin Johnson is depicted around the journey to discover the process of the formation of us, the human beings. Hosted by Michael Mosley; the documentary contains animations of fetal development and individual's sharing their stories about their own birth defects while relating to the fetal developmental process that happens prior to birth. Though the documentary does not explain the human development process in details, I decided that this was a good start for laymen who wants to understand the process of how us human beings are made from the point of conception to the point of birth at forty weeks. As a human being living in the social community, we need a better understanding on how an individual operates either biologically, behaviourally or emotionally. The documentary emphasized on critical stages that happened before we were born and the consequences of having a defect when the developmental process was disrupted. In which it delivers, it also brought upon the uniqueness and differences of human beings in the concept of biology, focusing especially in genetics. In the following paragraphs, while basing on the documentary I will explain more in details on the critical stages of fetal development process with in-depth explanations of the defects that could occur within these stages.The first episode of the documentary series ventures around the processes that happens to the embryo during the first eight weeks in the uterus. It shows how the human development began with the process called fertilisation where the male gamete, sperm together with the female gamete, the oocyte, fused and unite to give rise to a zygote (Sadler ; Langman, 2012). Two sets of genetic instructions, half from each parent combined to create unique genetic code for one human being. Occasionally, instead of forming only one zygote, the cell divides to become identical twins, triplets, and in rare cases, even quadruplet cases. Holly, Jessica, Ellie and Georgie, are one of the rare identical quadruplets in which it was mentioned that the odds of having four genetically identical individuals are one in 64 million. A theory was presented for how separate embryos can be formed and it was due to the breakdown of vital communication between the cells causing clumps of cells to get separated and went on to create separate individuals. This shows that just from a simple yet complicated breakdown process that occurs between the cells, it could affect the number of individuals to be formed, causing the creation of identical twins. This however, does not applies to what we called fraternal twins. In biology, identical twins are termed as monozygotic twins while fraternal twins are termed dizygotic twins. According to Lakna (2017), on her article Difference between Monozygotic and Dizygotic Twins, she explained that dizygotic twins are developed from totally two different eggs, which are fertilized by sperms separately. When a woman is pregnant with fraternal twins, it is like having two pregnancies at one simultaneous time. Unlike identical twins that are genetically similar, fraternal twins are entirely different individuals that does not share the same genetic properties. It is mesmerising to find that human could be undergoing the same process yet so different, due to simple twists just within five days of conception. I was bewildered by the next fact that I found from the documentary. It was claimed that around 200 hours after conception, changes that occurred in the embryo can determine the lifespan of an individual. Based on seventy-year research done in Keneba,Gambia that study on this matter, children conceived during dry months are at seven times higher risk of mortality compared to that of children conceived during wet months. In dry season, mothers eat more calorie-rich grains compared to mothers who conceive in the wet season, who eat more leafy greens. The moleculer chemical from the vegetables combines with the strand of DNA and changes how some our genes work permanently, affecting our lifespan. In many socio-cultural norms in the world, the expression â€Å"eating for two† is commonly heard to refer to pregnant women in regards to their dietary habits. Ellis, Giannetti, and Fagan (2011) conducted an analysis of relationship of mother's nutritional intake with the effect on her developing fetus in life. In the analysis, the authors stated that, â€Å"the most important thing a mother can do during pregnancy is take care of her own body so that the baby can flourish later in life†. Hence, it is clear that mother plays important role in determining the health of the future generation that will be born, either physically, metabolically, psychologically or genetically.Melanie Gaydos' story is one of the stories that remained intact in my mind from the moment I watched it. From the story, I knew that her birth defect has affected her deeply in psychosocial aspect and influenced the flows of her life, shaping her for who she was. Her story discussed on what happened to a fetus within the first fifteen days after conception. The cells began to transform into over four hundred different cell types to make up parts of the body. Human beings are made up of three layers of cells; ectoderm, mesoderm and endoderm. Any defect during this point of transformation could produce serious defects to the embryo, such as in Gaydos' case, ectodermal dysplasia. Ectodermal dysplasia is a group of inherited disorders characterised by defect in hair, teeth, nails, or sweat gland function, in addition to other abnormalities in the ectodermal tissues. The disease is caused by mutation or deletion of particular genes located on different chromosomes and it either can be passed down the family line, or the mutation occurred de novo (Bhaudaria, Sharma, & Prajapat, 2014). Talking about genes, the documentary also shared the story of Nell who inherited an extra growth gene from her father. Unlike her, a normal embryo inherits one only growth gene from both paternal and maternal origin and each of the gene balance one another to produce a normal-sized embryo. This defect made her a large for gestational age (LGA) fetus and the extra gene has stimulated the overproduction of growth hormone, IGF-2. She became morphologically larger than her peers and consequently, exposed her to a high risk of cancer. From their cases, it is important that we need to have a normal gene development to ensure a normal development of self.In our body, we have hair-like projections called cilia to direct the proper placement of organs in our body. The process usually occurs around nineteen days after conception. Average normal human beings have their hearts located on the left side of the body and the liver is located on the right side. In rare instances, there are cases where the organs are located in totally opposite sites like a mirror image and this happened to Randy Foye. His condition is called dextrocardia. Maldjian and Saric (2007) wrote a review on dextrocardia. According to their review, dextrocardia is a heart positional anomaly in which heart is located in the right hemithorax with its base-to-apex axis directed to the right and is caused by intrinsic factors of the heart itself. Since I was a medical student before, I could assure that his condition would definitely baffled any doctors of any level of experience during the regular medical check-up session. Fortunately, according to the documentary the condition did no harm to his body and he could live as a normal living being, outwardly. Commonly, dextrocardia is accompanied by cardiac anomalies (Maldjian & Saric, 2007). The formation of the heart itself began when the embryo was initially a flat disc. It then folded and became a neural tube and the edges came together to form a spinal cord. Eventually, primitive heart was created and within five weeks of pregnancy, it could already be detected by using ultrasound. Heart anomalies are extremely serious that some babies need an immediate surgery right after born. Examples of congenital heart defects are right ventricular hypertrophy, aortic valve stenosis, coarctation of aorta or atrial septal defect.

Quantitative Article Review

Research Article Critique 1 Running Head: RESEARCH ARTICLE CRITIQUE Research Article Critique of â€Å"The Study of Teacher Perceptions of Instructional Technology Integration in the Classroom† by Lynette Molstad Gorder The purpose of this assignment was to review a peer reviewed journal article that is research based, and is representative of one of the research methodologies we discussed in class. The format of the article has the appearance of a dissertation because it has many of the same components. It starts with an abstract that discusses the main points of the research and the results. After reading the article, I found that the abstract failed to mention that the research was based on teachers who attended a technology course at South Dakota University. After going through a basic and advanced technology course, the teachers were sent a survey to analyze whether those teachers were integrating technology into teaching and learning. The research methodology used in this study were surveys analyzed in a quantitative design. More specifically, two survey instruments were introduced in the article, but only one was used. Both were designed by Mills and Tincher (2003). They describe the Technology Integration Standards Configuration matrix (TISC) as the first tool. This looked at technology as a tool to enhance student learning and a tool for professional productivity. The second tool described by the same designer developed the Technology Integration Matrix (TICM). This tool was more user-friendly and just described what the teacher does and what the students do in a technology outfitted classroom. Later in the article we discover that TICM is survey based on a scale rating; (1)never, (2)seldom, (3)sometimes, (4)often, and (5)always. Using this tool, the author sought to find out to what degree teachers integrate technology into their classroom and into teaching and learning after taking two technology integration classes. Using the survey the study also revealed comparisons of teacher perceptions of uses and integration based on personal characteristics. These characteristics are age, gender, number of years in the teaching field, grade level taught, content area, and education level. The research questions the study offered were 1) How do teachers currently use and integrate technology for teaching and learning in the classroom? ) How do teachers differ in the extent to which they integrate instructional technology based on the characteristics of gender, age, teaching experience, grade level taught, content area, and educational level? The characteristics are considered factors and were compared to the integration of technology in the classroom. The dependent variable in this study is the integration of technol ogy in teaching and learning in the classroom. The independent variable is the basic and advanced training course that teachers took at South Dakota University. Two courses were given at South Dakota University. The subjects for this study were all the students who participated in the two courses. The author used teachers in K-12 who attended both a Basic Technology for Teaching and Learning Academy, and the Advanced Technology for Teaching and Learning Academy at Dakota State University in Madison, South Dakota. A possible issue related to sampling may be that the author used teachers who attended a specific professional development experience. What if the courses did not benefit the students? A survey was mailed to the 300 South Dakota teachers who attended the classes. Of the 300 teachers who took the classes, 174 returned the survey. This was a 58% response rate. As we discussed in class 50% is a good response. The findings were based on the participants use and integration of technology in the classroom for teaching and learning, and the differences in perceptions based on the demographic and personal characteristics. Of the thirteen page article, seven pages were devoted to the findings. Demographic data collected were gender, age, teaching experience, grade level teaching, content area, and educational level. Research question one, â€Å"how do teachers currently use and integrate technology for teaching and learning in the classroom† was divided into three phases. Phase one devoted to professional productivity, phase two devoted to delivering instruction using technology, and phase three devoted to teachers integrating technology into student learning. The results were displayed APA style in a chart that displayed Mean and Standard Deviation. For this question, the findings report that teachers do not integrate technology well for teaching and learning, but do for professional productivity and facilitation of delivery of instruction. The second research question compared technology integration to each characteristic factor. For the first factor of male vs. female, a t-test was used to compare. There was no significant difference in gender and the use or integration of technology. Each factor was compared using a one-way ANOVA (analysis of variance). ANOVA is used when you have factors and a dependent variable. For each of the characteristics or factors a means was displayed for each of the differences of perception regarding, age, years teaching experience, grade level taught, content area, and educational level. From the findings of this analysis, only grade level taught had a significant difference in technology integration and uses. Teachers of Grades 9-12 use and integrate technology into learning more than teachers in lower grades. The study was accurate in their analysis and their findings. The study does not describe the content of the courses the teachers attended at the South Dakota University, or method of delivery. It only supplies the title of the course. References Gorder, L. (2008). A Study of Teacher Perceptions of Instructional Technology Integration in the Classroom. The Delta Pi Epsilon Journal, L (2), 63-76. Mills, S. C. , &Tincher, R. C. (2003) Be the technology: A developmental model for evaluating technology integration. Journal of Research on Technology in Education, 35(3), 382-401.

Essay Sample on How to Solve a Financial Problem

Essay Sample on How to Solve a Financial Problem Problem solving forms part of thinking. Well thought-out the most difficult of all rational functions, problem solving has been distinct as advanced classify cognitive development that requires the accent and control of more routine or fundamental skills. It occurs if an organism or an artificial intelligence system does not know how to proceed from a given state to a desired goal state. Its part of the larger problem process that includes problem finding and problem solving. (Engel, 68) Complex problems have some classic distinctiveness such as lack of precision of the situation where by one does not understand the problem. Some problems require numerous goals to be dealt with, thus become difficult to handle. Some are so complex that they are in large number of items, interrelations and require a lot of conclusion. (ibid, 78) For example when am faced with a financial problem, I always resolve the limitation by first identifying the nature of the problem. Despite the fact that I cannot solve a problem without knowing exactly what the problem is, many people try to do just that. When asked about their financial situation, most will say, the problem is I need more money. They jump immediately to attempting to solve a problem they have not yet clearly defined. In order to gain clarity about my overall situation, I gather all the facts and figures I need to answer the following questions: What is my net worth? What is my current income? What are my expenses? Exactly how much do I owe? What is my credit rating? What interest rates am I paying on loan balances? When are my payments due? Are my expenses higher than my income? How much money do I need? By when do I need it? Answering these questions may be the last thing I want to do, however most of the time I experience a sense of relief when I finish. I might even find things are not as bad as I imagined. (Frensch and Funke, 112) The second step is to come up with all solutions. I immediately engrave down all that comes to mind. I do not critic or critique my ideas because that could suspend my inspired flow. I therefore use my intelligence by letting it reach for new potential. (ibid, 121) The third step is selecting a resolution. Afterwards I go over my catalog and cross things off that do not appear realistic. I choose the solution that makes the most sense for the moment. With money problem solving, I may decide to act on more than one solution as long as the options I choose do not take me in different directions. (Frensch and Funke, 126) The fourth step is receiving achievement. In this point of the progression, I will have the energy curving in my support. I there fore follow through on the resolution or solutions I chose. If I find my self besieged with all the action items, I go back over my list and prioritize. In regular problem solving I would focus on one solution because scattering my efforts by trying to follow through on too many ideas at once can hamper my effectiveness. (ibid, 130) The fifth step is evaluation. If the problem is solved, I celebrate my success if it did. I use this experience to strengthen my commitment to utilizing my problem solving skills in other areas of my life. (Frensch and Funke, 132) If my solution or solutions did not work, I might not have correctly identified the problem. Identifying the problem is the most important step. Most people will want to go back to brainstorming more solutions, which will unavoidably lead to more frustration. Instead, I go back to step one, and focus on identifying the problem. (ibid, 133)